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Factory-direct from Jaipur since 1991 shipping to 60+ countries every inquiry answered within 1 working day
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Custom Shoelaces & Rope Homeware — made and dyed in our own Jaipur factory

Custom shoelaces and drawcords from Saras Udyog, braided and tipped on our own aglet machine in Jaipur, India — flat, round and oval, any length and tip style, natural or matched-dyed. Because tipping is in-house, tip material, colour and length change without going to a third party, from wholesale minimums.

Navy flat woven shoelaces folded into a hank under a plain band, with four silver-tipped ends laid out in front

Shoe Laces

Flat, round & oval weaves | undyed cotton or dyed spun polyester | 45-200 cm | tipped in-house
dyed in-house
MOQ 5,000 pairsEnquire

Sports shoe laces are made oval, the usual pick for athletic shoes. Black shoe laces, like every other shade, are made to order, and printed patterned shoelaces are quoted above the base lace — details are on the shoelaces page. Send length, tip style, shade and quantity through the enquiry form.

The coiled rope items are photographed in the design catalogue: storage baskets, placemats and mats and tissue box holders.

Wholesale FAQs

What is the minimum order for footwear & custom at wholesale?

For anything sold by length the minimum is 2,000 metres per SKU, per shade and size; finished goods such as shoelaces and tie-backs start at 5,000 pieces or pairs. Every SKU is quoted within one working day.

Do you export footwear & custom, and how is shipping handled?

Yes — we ship factory-direct to buyers in 60+ countries. Transit is about 7-14 days by air courier or 25-40 days by sea. Outside India you pay by international card or bank transfer (PayPal for orders placed by email or WhatsApp), and shipping is charged at checkout by destination zone and maximum packed weight, or larger consignments go by your own forwarder; delivery anywhere in India is included in the price.

Can you match a custom colour or specification for footwear & custom?

Yes. We run an in-house matched-shade dye house and make to specification, so colour, size, put-up and construction run to your brief. Send a sample of what you buy now for the fastest matched quote.

For lace lengths by eyelet count, see the shoelace length chart.

Designs in the catalogue

All 15 storage baskets →All 7 placemats, coasters and mats →All 2 tissue box holders →