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How to Order Wholesale: Minimum Order Quantity, Samples and Quotes

Saras Udyog twists, braids, dyes and finishes cords, ropes, ribbons, tapes, laces, threads and elastics in Jaipur and supplies them to order; each product page says which steps are done in-house. Every order is quoted against your specification. This page brings together what the product pages say about minimum order quantities, samples, colours and how to ask for a quote.

How minimum order quantities (MOQ) work

MOQ stands for minimum order quantity: the smallest quantity of one item that a supplier will make or sell in a single order.

Minimums are set per SKU, not per order. Anything sold by length (cord, rope, tape, ribbon) starts at 2,000 metres per SKU. Finished goods such as shoelaces and curtain tie-backs are sold by the piece or the pair, from 5,000 up. 2,000 m is about 2,187 yards.

On most lines a SKU is one combination of size, construction and shade, so each colour and each size has to reach the minimum on its own. You can put several SKUs in one order. For example:

  • Five shades of the same cord in one size is five SKUs: 5 × 2,000 m = 10,000 m in total.
  • Shoelaces in three colours need 5,000 pairs of each: 3 × 5,000 = 15,000 pairs, not 5,000 split three ways.

The table below gives the minimum for each product line, worded as it appears on that product page. Where a page says the quote confirms the final MOQ, that is noted. It covers wholesale trims and sewing notions (elastic, bias tape, twill tape, sewing thread, lace and ric rac) as well as cords, ropes and finished goods.

Minimum order by product

Cords & ropes

Minimum order per SKU — cords & ropes
ProductMinimum order, as stated on the product page
Macrame cord2,000 m per SKU, shade and size
Cotton rope2,000 m per SKU, shade and size
Jute rope2,000 m per SKU, shade and size
Paracord2,000 m per SKU, shade and size
Bungee and shock cord2,000 m per SKU, shade and size
Cloth drying rope2,000 m (about 2,187 yards) per SKU — each material-diameter-shade combination is a separate SKU
Bakers twine2,000 m per SKU, shade and size
Jute thread and twine2,000 m per SKU, shade and size
Rakhi threads and kalava rolls2,000 m (about 2,187 yards) per SKU — each thread-shade combination is a separate SKU
Webbing2,000 m (about 2,187 yards) per SKU — one fibre, one width, one shade
Crochet cord2,000 m per SKU, shade and size
Piping cord2,000 m per SKU, shade and size
Rattail cord2,000 m per SKU, shade and size
Waxed cotton cord2,000 m per SKU, shade and size
Danish cord2,000 m per SKU, shade and size
Dori and drawcord2,000 m per SKU, shade and size
Tassels5,000 pieces per SKU — each design-size-shade combination is a separate SKU
Cotton drawstring bags5,000 pieces per SKU — each size-fabric-shade combination is a separate SKU

Elastics

Minimum order per SKU — elastics
ProductMinimum order, as stated on the product page
Elastic tape and bands2,000 m per SKU, shade and size
Fold over elastic2,000 m per SKU, shade and size
Elastic thread2,000 m per SKU, shade and size
Round elastic cord2,000 m per SKU, shade and size

Ribbons & tapes

Minimum order per SKU — ribbons & tapes
ProductMinimum order, as stated on the product page
Satin ribbon2,000 m per SKU, shade and size
Grosgrain ribbon2,000 m per SKU, shade and size
Velvet ribbon2,000 metres (about 2,187 yards) per SKU — each width-and-shade combination is a separate SKU
Organza ribbon2,000 metres (about 2,187 yards) per SKU; one width in one shade is one SKU
Bias tape2,000 m per SKU, shade and size
Cotton tape and twill tape2,000 m per SKU, shade and size
Hook and loop (velcro) tape2,000 m per SKU, shade and size
Woven label tapeContinuous base tape 2,000 metres per shade; finished blanks 5,000 pieces per design, style or colour
Gold braided ribbonCatalogue enquiries start at 2,000 m per SKU; final MOQ confirmed in the quote
Khajuri lace and flat braided trimEnquiries for trim sold by length begin at 2,000 m per SKU; final MOQ confirmed in the quote

Laces & trims

Minimum order per SKU — laces & trims
ProductMinimum order, as stated on the product page
Lace trim2,000 m (about 2,187 yards) per SKU — one design, one width, one shade
Gota patti lace2,000 m per SKU, shade and size
Pom pom lace2,000 m per SKU, shade and size
Ric rac (zig zag) trim2,000 m per SKU, shade and size
Curtain tie backs5,000 pieces per design, style or colour

Threads, yarns & wicks

Minimum order per SKU — threads, yarns & wicks
ProductMinimum order, as stated on the product page
Cotton crochet and macrame yarn2,000 m per SKU, shade and size
Embroidery thread2,000 m — about 2,187 yards — per SKU; every shade is a separate SKU
Sewing thread2,000 m per SKU, shade and size
Zari thread2,000 m per SKU, shade and size
Tufting yarn2,000 m per SKU, shade and size
T-shirt yarn2,000 m per SKU, shade and size
Cotton candle wick2,000 m per SKU, shade and size

Footwear & finished goods

Minimum order per SKU — footwear & finished goods
ProductMinimum order, as stated on the product page
Shoelaces5,000 pairs per design, style or colour
Cotton rope baskets5,000 pieces per design, style or colour
Woven rope placemats5,000 pieces per design, style or colour
Rope tissue box covers5,000 pieces per design, style or colour

Custom colours

Dyeing is done in-house. The product pages say shades are matched to your physical swatch or a Pantone or colour reference. See, for example, the satin ribbon, shoelace and cotton rope pages. On several lines a lab dip (a small dyed sample of your shade) is sent for approval before the bulk lot is dyed, including macrame cord, cotton yarn and embroidery thread.

On most cord, rope, tape and lace lines the natural, undyed version is cotton, and every dyed shade is spun polyester finished to look and feel like cotton. Some lines use other fibres, such as jute, nylon-spandex fold over elastic and polyester satin ribbon. Each product page states its own fibre.

Optional sample before bulk

A 10 m sample is optional: ₹3,500 + 5% GST. The sample fee is not adjusted against a bulk order. The sample is a physical cutting of the exact construction and colour, made and couriered to you. If you take a sample, bulk production starts once you have approved it in your hand. For some made-up goods, such as tassels and drawstring bags, a counter-sample is made for your approval before production.

If you want to match a product you already buy, send a photograph with something for scale next to it, such as a coin or a ruler. If you can, also post us a short length. From a physical cutting the fibre, the number of plies or carriers, the twist direction and the finished diameter can be read directly.

How to ask for a quote

  1. Enquiry form. Tap Enquire on the product you need and the enquiry form opens with the product filled in. Add the quantity and your name; phone or WhatsApp, email, company, city or country and other requirements are optional, and email is needed only if you send by email. Send it on WhatsApp or by email. No account is needed.
  2. Email. Write to sales@macramethread.com.
  3. WhatsApp or phone. +91 90794 16666. Most product pages have a WhatsApp us for rates link that fills in the product name for you.

The quote gives a price per metre, kilo, piece or pair against your spec, with the put-up and packing it would ship on. If your spec is ambiguous, the quote is for the nearest standard construction and says so.

Delivery anywhere in India is included in the price. Made-to-order designs are dispatched in 20 to 25 days after the order is confirmed, then about 2 to 6 days by courier. We ship worldwide. Orders placed on macramethread.com are shipped to 90 countries with the shipping charge shown at checkout, priced by destination zone and maximum packed weight and refunded down to the courier's actual charge after weighing; export consignments larger than the online checkout allows are quoted ex-works Jaipur with air and sea options. Buyers outside India pay at checkout by international card through Razorpay, or by bank transfer against a proforma invoice; PayPal remains available for orders placed by email or WhatsApp. Orders at or near the minimum normally go by courier and volume orders go by sea. Give the destination port or city and both options can go in the same quote.

What to send

To get a usable price in the first reply, include:

  • Product and spec, e.g. “3-ply twisted cotton macrame cord, 4mm, natural”.
  • Quantity per SKU: metres, kg, pieces or pairs for each colour and size, not just a total.
  • Destination: country and city, or port for sea freight.
  • Timeline: when you need it landed.
  • Reference: a photo or a physical length of what you want matched, if you have one.
  • Catalogue code: if the design is in the design catalogue, the code shown on its page.

For cord, add the six lines from how to specify a cord: fibre, construction, ply or carrier count, finished diameter, colour standard and put-up. For shoelaces, send the construction, width, length, colour and tip style (see the shoelace length chart). For trims sold by width, state the width in millimetres, and use the ribbon width chart or the cord size chart to convert inch sizes.

Questions

What does MOQ mean?

MOQ means minimum order quantity. At Saras Udyog in Jaipur, India it is set per SKU, not per order: on most lines each size, construction and shade has to reach the minimum on its own, and several SKUs can go in one order.

Is the minimum order per order or per SKU?

Per SKU. Products sold by length start at 2,000 m per SKU, and finished goods such as shoelaces and curtain tie-backs start at 5,000 pieces or pairs. On most lines each size, construction and shade is a separate SKU.

Can I mix colours and sizes in one order?

Yes, as long as each colour and each size reaches the minimum on its own. Five shades of one cord means 5 × 2,000 m; three colours of shoelaces means 3 × 5,000 pairs.

Do you send a sample before bulk production?

If you want one. A 10 m sample is optional: ₹3,500 + 5% GST. The sample fee is not adjusted against a bulk order. It is a physical cutting of the exact construction and colour, made and couriered to you, and if you take it, bulk starts after you have approved it.

Can you match my brand colour?

Yes. Dyeing is done in-house against your physical swatch or a Pantone or colour reference, and on several lines a lab dip is sent for approval before the bulk lot is dyed.

How do I send an enquiry?

Tap Enquire on a product page and send the enquiry form by WhatsApp or email, or write to sales@macramethread.com, or WhatsApp +91 90794 16666. No account is needed.

Factory-direct sourcing questions

Can I buy less than the wholesale minimum?

The 2,000-metre minimum applies to made-to-order cord sold by length, per SKU. Ready packs have their own listed pack sizes. Choose a ready product in the catalogue for a smaller purchase, or ask for a sample quote before committing to bulk. The selected product page and confirmed quotation determine what can be supplied.

How can I check a factory before ordering cord from India?

For Saras Udyog, start with the factory photographs, the Jaipur address on our contact page and the exact catalogue reference you want to buy. Ask for the fibre, construction, finished diameter, colour reference, quantity and put-up in writing. Approve a physical sample and confirm the delivery terms before bulk production.

Does buying direct from a factory always cost less?

Compare the total cost for the same specification and quantity: product price, tax, packing, shipping and any destination charges. Factory-direct supply lets you request custom specifications, but a ready pack or local stockist can suit a small or urgent order. Saras Udyog confirms the selected specification and ordering terms in the quotation or checkout.

How should I check certification or testing requirements?

Tell us the intended use, destination market and required tests before asking for a quote. If certification is required, ask for the current document, issuing body, expiry date and exact product or facility scope. A claim about a fibre or factory does not establish certification for every finished product; confirm the evidence for the order.

Cotton macrame cord or cotton-look spun polyester?

Searching for cotton macrame thread? Check the fibre of the exact product before ordering. Our MT made-to-order macrame catalogue is priced for a spun polyester base fibre with a cotton-like appearance. Cotton-look is an appearance description, not a cotton-fibre claim. The cotton versus polyester cord guide explains the distinction.

For actual cotton, use the products currently labelled cotton and confirm the selected colour and pack specification. If you need a custom cotton construction, request a fibre-specific quote; the displayed polyester rate does not apply to a different fibre.

What should a wholesale enquiry include?

Send the design reference, required fibre, diameter or width, ply or braid, colour, metres per colour/size, destination and deadline. Each page states its own minimum. The standard MT cord minimum is 2,000 metres per design and size; sample and piece-product terms differ.

When will made-to-order cord arrive?

Dispatch for the listed made-to-order designs is 20–25 days after order confirmation. India courier transit is approximately 2–6 additional days. Production time and transit time are separate; export transit and customs depend on the agreed destination and service. Read the shipping policy and wholesale sample and ordering terms.